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Samantha Wigand
Certified Coach

Samantha Wigand is committed to working with communities to ensure that all children have equitable opportunities to mature into healthy, well-adjusted, productive citizens. As a partner with Moore Strategic Consulting, Samantha leads comprehensive initiatives on early learning, community impact and community change. She is a skilled strategist, project manager, facilitator and analyst. 

Samantha became familiar with The Harwood Institute while at United Way Worldwide, headquarters for the global United Way network, where she led a variety of national education projects.   Samantha worked with communities to produce population-level change using a collective impact approach: engaging a broad-cross section of the community; listening to formal and informal partners and community members to facilitate the development of a shared agenda; using public knowledge, national research and local data to set strategy; mobilizing communities to action; continuously monitoring progress, and sharing results back to the community.  Samantha has accomplished this work by cultivating learning communities that include virtual learning and knowledge sharing as well as individual on-site technical assistance, cohort technical assistance, and peer-to-peer learning via state, regional and national meetings.

As a certified coach with the Harwood Institute for Public Innovation, Samantha has empowered communities to engage not just formal partners – service providers, government, donors, etc. – but also to meaningfully engage families, parents and neighborhoods around the issues that matter most to them.    

Samantha has a bachelor's degree in psychology from Rhodes College in Memphis, Tennessee, and a master's degree in social work (Administration and Community Practice) from the University of Tennessee. She lives with her two sons in Nashville.