Vice President of Global Marketing, Ashoka
Beverly Schwartz currently works at Ashoka, the world’s largest community of social entrepreneurs. She has been Vice President of Global Marketing for the past eight years and is the author of Rippling; How Social Entrepreneurs Spread Innovation Throughout the World, Wiley Jossey-Bass, April 2012.
By discipline, she is an “entrepreneurial” behavioral scientist and has made her career in the field of social change marketing. With the exception of a few non- social sector jobs in advertising and communications, she has devoted her career to working on some of the world’s most challenging social issues as diverse as drugs, children’s health, gender equity, girl’s education in developing countries, environmental reform, HIV/AID, and smoking prevention, including managing the non- advertising portion of the Youth Anti-Drug Media Campaign for the Executive Office of the White House in the late 90s, and the “America Responds to AIDS” campaign for the US Centers for Disease Control in the mid 80s. In her early career, she helped write and pass the first statewide non- smoking in public places law in the US in the mid- 1970s. (Minnesota)
She is a regular contributor at Forbes.com under their entrepreneurship column and beInkandescent.com a popular e-zine for entrepreneurs. Beverly is a dynamic speaker and workshop facilitator and will be the opening plenary speaker for the Society of Scholarly Publications meeting this September. Last year she was the closing session speaker for the US Centers for Disease Control and Prevention national conference on Health Communications and Marketing. She is also on the Board of Trustees of the National Hospice Foundation.